I am writing this with a tiny hope that it’s going to be read by someone who has a say on the upcoming changes to Google Reader. To those of you who are not familiar with the product, well, I’m sorry for you. But if you have been using it (and not even extensively like I do), a major change like this might comes at a shock. We are about to see the end of a great social experiment, and one that is unlikely to happen again.
I know that a decision like this comes with major studies and after crunching many numbers and estimates. I do not have access to that sort of information, but what I’m about to share here is what, I think, is an important issue that is being neglected. Yes, I as a part of the Reader community know something that a Google CEO or a product manager might not know.
Anyone familiar enough with the Google Reader would call it a social network. A network of people who read and share what they think is worth reading, with occasional notes that are on par with, if not better than, the posts themselves. But, in my view, Reader is fundamentally different from other social networks, in that users do not just follow friends or people they know. They often follow people they don’t know, and don’t even care to know. Reader’s “shared items” are not people themselves. They are abstract entities, themes, genres, cohesive collections of feeling-related posts which no machine learning algorithm could put together. People follow shared items, not people –personalities, not names. And you have got to admit, it’s different and unique only to the Reader.
Now the question is, will Google+ fill the gap when/if Reader goes down? Well, I doubt it. You can for sure “follow” anyone you want in Google+, and you can see what they share publicly. Will they be sharing what is worth reading? Or what you care to read? I don’t think so. You will see what they share about their lives, say a photo they took with a friend at a birthday party, if they care to share it publicly, and believe me they do. You will see links to Youtube video, rants about life, gibberish nonsense and all sorts of items you already see on a Facebook public feed today. On a Google+ public stream, you will see people, not a booklet of readable blog posts or news items. Shared items in Reader are relatively free of the shenanigans going on in people’s lives. It’s no fun mixing Vodka with wine. It just won’t work.
I don’t expect a post like this to make any difference, though I’m certainly hopeful it would. If enough people think like I do, maybe Google will start to think twice about the decision. But if things go on as planned, well then I’m sure going to miss all those people I never knew.